Sun website traffic falls by more than 5% despite axing of paywall
The Sun saw a more than 5% fall in its audience in December, despite dropping its paywall fully for the first time on 30 November.
A spokesperson attributed the decline to “certain apps being turned off to unify the Sun online presence and the expected seasonal lull in Dream Team”. Much of the site’s content was also already free before the paywall was officially dropped, as the site began relaxing its approach to charging for online content last summer.
However, the Sun outperformed the rest of the UK’s national newspapers, which saw bigger falls during the month. Their Christmas traffic declines followed gains made in November, which were partly driven by public interest in stories such as the Paris attacks.
In my opinion I would have thought the paywall would have caused a decline due to the audience not wanting to pay for the site. However it shows that even after the paywall was removed, there still showed declines in visits. I think that this is bound to happen and is almost inevitable with social media and people gaining information and news from different sources on the internet and probably social networking sites such as Twitter which provide news pages that are easily accessible.
BBC staff are still afraid to speak out, four years after Jimmy Savile's death
In all major sex abuse scandals – from Rotherham to the Catholic church as well as Jimmy Savile – the perpetrators are aided by a culture of silence. And the most searing indictment in the report into the BBC’s handling of the Jimmy Savile abuse scandal is that this culture of silence continues.
Decades after children who spoke out about abuse by Savile were bustled out of the studio, BBC employees still feel too scared to speak out about their workplace in case they lose their job or fail to get promoted, according to Dame Janet Smith’s draft report. Extraordinarily, the draft report records that one teenager abused on camera was told it was “just Jimmy fooling about”.
Even after Savile’s death, those who chose to talk to the officially sanctioned review did so in the main if they were allowed to remain anonymous. They spoke of their fear that they would suffer the consequences for doing so.
I think that the BBC refuse to touch on this subject because they believe that this is a big issue that may affect their brand image. BBC are a strong brand but talking about such as huge story and a popular one that has brought many opinions in the past may cause controversy and people to doubt and maybe question the BBC which is something they wish to avoid in order to keep their brand image and reputation high.
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